Sauvelle Vodka ‘La Nuit’ Launch

After its launch last year, we are beginning to recognise the Sauvelle brand in bars across London – in a city dominated by gin, vodka is determined to make a comeback.

And in an typically vodka fashion, the French brand launches of recent arrivals like Sauvelle are surrounded by glitz and glam – Sauvelle has gone for a luxurious look, edgy ambigram logo, and the hashtag #WildBeauty, inspired by it’s name – ‘wild and beautiful’.

Sauvelle Vodka La Nuit Launch

But is there any substance behind the glam?

This week Sauvelle launched their limited edition La Nuit electro-luminescent Magnum (1.5l) and Jeroboam (3l) bottles at the Unit Gallery Soho, available online at 31 Dover – a sleek black bottle with gold lettering that certainly trumps many other vodka bottles in design.

Distiller Miko uses French Winter Wheat and Gensac spring water, triple filtered using chene du Limousin, charred oak, and cherry wood – giving Sauvelle it’s characteristic flavours.

Sauvelle Vodka La Nuit Launch

On it’s own, the aroma and flavour notes are incredibly similar.

Neat: A lot of black pepper here, that powers over some sweeter notes of vanilla, oak, and almond. Creamy, the vodka is fun to enjoy alone, and goes well with tonic.

The Sauvelle & 17 cocktail served on the evening is essentially a Vodka Tonic with a vanilla pod garnish, which, though is meant to complement the subtle vanilla of the vodka, creates an overpowering nose.

However, the result is a wonderfully smooth vodka tonic for a sunny brunch Sunday.

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Though there were a few cocktails up at the bar, the Hoodooist skipped those and the firey burlesque show to instead tinker around the Martini Bar hosted by Sauvelle and Belsazar vermouth, with the help of the wonderful flavoured DROPLETS by Javier de las Muelas.

Three very different Martinis were knocked out, amongst them was a Smoked Martini: A Martini using Sauvelle, White Belsazar vermouth, 5 drops of Oak Smoke Droplets and 2 of Orange Blossom Honey for a smokey number with a hint of sweetness to go with the light herby and orange of the Belsazar White.

Another fab spontaneous recipe went for a similarly dry Red Hot Martini, but bit of Dry Belsazar with three drops of Red Hot Chilli Droplets for the Sauvelle. A beautifully light, complex and aromatic cocktail with some serious bite.

Sauvelle Vodka La Nuit Launch

All in all, though the official menu tended toward light cocktails, I found that Sauvelle works well in stronger drinks like Martinis. It’s black pepper flavour provides a little bit of spice, and the brand should not be afraid of exploiting that and not pay so much attention to the much subtler vanilla.

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Find the smooth, spicy French Sauvelle Vodka at 31 Dover and remember that Martinis are always better stirred.
Unless you know, you’re one of those people.

#WildBeauty

http://sauvellevodka.com/

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#StoliLemonade Van across London!

19th June saw the launch of the #StoliLemonade Van, handing out free (yes, free!) samples of Stoli Lemonade and Mint Sorbet, splashed with Vodka (yes, vodka!) at Covent Garden on a fantastically sunny day – Blended with Stoli® vodka, real lemon rinds, fresh mint and natural sugars, the herby Stoli Mint Lemonade Sorbet is a delightful low-fat and refreshing adult sorbet!

Stoli Lemonade Vodka Sorbet Summer Free

And it’s back for more! The Stoli Lemonade Van can be found traversing London hotspots this summer on:

Saturday 27th June – Angel Central
Saturday 4th July – South Bank
Saturday 11th July – Truman Brewery
Sunday 12th July – Truman Brewery

 

As you’d imagine, this is all working up to a bigger project – for you see, Stoli is sponsoring the CAMDEN BEACH at the Roundhouse this summer (17 July – 23 August)!

Stoli Lemonade Vodka Sorbet Summer Free

Camden Beach presented by Stoli, will create a daily destination where members of the public can enjoy the sunshine at North London’s very own ‘seaside’ resort. Camden Roundhouse terrace, Camden’s biggest outdoor space,  will be loaded with 150 tonnes of the finest sand to  host the Stoli Lemonade Van for a 5 week residency, complete with Stoli beach huts, deck chairs and of course a full Stoli Lemonade menu with lots of choice on offer.

The Stoli lemonade Van will also be in position handing out free Stoli Lemonade and Stoli Lemonade sorbet! This perfect alignment will showcase the Stoli Lemonade serve as a refreshing summer beverage in a creative and original space.

 

Come on down and hunt for the Citroen H #StoliLemonade Van, and wait excitedly for the launch of Camden Beach this summer!

Stoli Lemonade Vodka Sorbet Summer Free